First 50 Days
DAY 36: Something Liquid This Way Comes (Mar 16)Written by Matt Elwell, CPLP
Today we had another great exec team meeting. I'm going to go ahead and call it great for a couple reasons. 1. It started and ended within 5 minutes of stated goals. 2. It stayed focused on its agenda without feeling rigid and rushed. 3. It achieved sharing on key objectives.
One of the new initiatives we're rolling out to serve one of our three key objectives is about the bar and selling "Team Drinkz." These will be branded blue and red drinks. (Red Team / Blue Team, get it?) The fun part of the campaign is that the drinks will count toward the show's score.
And, if you ask me, the coolest part is that we have non-alcoholic drinks in the promotion as well. So, you don't have to drink to support your favorite team! "Because our show is all ages, and so is our bar!"